The Coastal Cowgirl Is Fall Coded

If you thought Western style belonged strictly to the desert, Jenny’s Barn is here to change your mind.

Perfectly tucked into Southampton, the boutique founded by Jenny Lauren, niece of Ralph Lauren, offers a fresh Hamptons interpretation of Americana. Think vintage Pendleton, cowhide prints, turquoise jewelry, Western-inspired silhouettes, and plenty of coastal ease.

And as Westernwear continues its takeover of fall fashion, the timing couldn’t be better. One of the freshest pieces is a brown and white Western cowhide slip dress, a surprisingly cool way to do the style for your fall wardrobe. Layer it with a jacket and boots when temperatures dip. For something more dramatic, the white coastal cowgirl gown delivers Jenny’s signature blend of romantic, beachy, and Western style.

The Appalonia Dress and Telluride Dress are more everyday styles, while a vintage Pendleton Hooded Jacket brings that unmistakable Americana energy.

Not ready to go full cowgirl? Start small. The Natural Crochet Dress transitions beautifully into fall. At the same time, the Brown Horsehair and Turquoise Concho Barrette is an easy way to add a Western touch without committing to the entire look. Then there’s the jewelry. The Gold Dark London Blue Quartz Briolette Choker is the kind of statement piece that instantly elevates a simple sweater or dress.